The Institute offers a three year, full time
BBM programme with specialization options in
the fields of Finance and Marketing. The course
is affiliated to Bangalore University
OBJECTIVES:
The primary objective of the course
is to provide high quality professional education
to the young students who wish to join junior
executives position in industries or aspire
to become entrepreneurs or desire to pursue
higher studies.
Admission
Eligibility:
The student should have passed PUC or 12th standard
or equivalent in any discipline.
Procedure:
Admission is based on academic metric and performance
in the entrance test as prescribed by Bangalore
University followed by group discussion and
interview. The entrance test is an objective
type / multiple choice covering logical reasoning,
English comprehensive and quantitative aptitude.
Curriculum
The programme is spread over three
years with specialization offered in the areas
of marketing and finance. A project dissertation
has to be submitted by the student during the
final year in the field of specialization opted
for. In order to make it more relevant to the
needs of business organizations, industrial
tours and short visits to different business
organizations.
Year 1
• Business Environment
• Financial Accounting
• Business Mathematics and Statistics
• Management and Behavioural Process
• English
• Language (Hindi / Kannada / Urdu)
• Additional Language (English / Malayam
/ Arabic)
Year 2
• Office Organization and Management
• Business Communication
• Principles of Marketing
• Cost and Management Accounting
• Entrepreneurship and Small Scale Industry
• Personnel Management
• Computer Technology and Programming
Year 3
Core Subjects
• Income Tax
• Production Management
• Banking Theory and Practice
• Business Law
• Management Information Systems
Electives
Finance
• Advanced Cost and Management Accounting
• Advanced Financial Accounting
• Investment Management
Marketing
• Production Management
• Sales Management
• Consumer Behaviour
|